Let’s get it right the first time.

With a 92% repeat client base, Novel has helped teams win more than $1.2 billion dollars’ worth of work. You need solutions and you need them now.

It’s called marketing support for a reason. You can’t pour from an empty cup, so it’s important to trust an extended team to deliver seamless integration. We make it easy on you in the pursuit of your own goals.

Peruse our offerings below to determine which option may be right for you.

The Services

Win-Work Strategies

Proposal, procurement management, and business development strategies.
Investigate and generate the most comprehensive, competitive, and compliant solicitation response from RFQs to presentations and final BAFO submissions. This process includes working with your team and consultants to yield final knock-your-socks-off files. It doesn’t get any easier than that.

Proposal and procurement management, business development, win-work strategy

  • Investigate
    • Gather documents, research, analyze / compare firm qualifications
  • Respond
    • Includes rounds of edits and engaging with vendor teams
  • Final delivery of electronic copy
    • Crisp, clean, done-for-you files!

Content marketing and Copywriting

Generation or editing of branding-focused and direct response copy, including content marketing, ghostwriting, and conversion copywriting:
Website copy,
Press releases,
Blog articles,
Stock collateral,
Awards submissions,
Email marketing

Content marketing, ghostwriting, and conversion copywriting Generation or editing of branding-focused and direct response copy:
Website copy, Blog articles, Stock collateral, Awards submissions, Email marketing, Press releases

Brand Collateral Development

In need of a refreshed collateral library? Interested in organizing your existing boilerplate materials? Novel builds and develops a refreshed brand design to flesh-out new templates that set you apart from the competition.

Do you have a project that needs a fresh set of eyes? Looking to breathe new life into your existing collateral? In addition to providing valuable step-by-step suggestions, this package allows you to sample Novel’s copywriting process at a far less cost than you’d pay to have us draft copy from scratch.

Copy audits and critiques

  • Review and analyze what works, what doesn’t, and most importantly – how to improve!
  • Includes detailed suggestions for improvement
  • Critique services cover copy, design, strategy and offer

Copy Audits and Critiques

Do you have a project that needs a fresh set of eyes? Looking to breathe new life into your existing collateral? In addition to providing valuable step-by-step suggestions, this package allows you to sample Novel’s copywriting process at a far less cost than you’d pay to have us draft copy from scratch.

Brand, collateral development

  • Discover “from mess to magic
  • Building + developing brand blueprint
  • Flesh-out those new templates

Special Project / Team Augmentation

If your team is experiencing a short or long-term gap and is in need of coverage, reach out to us today to determine how Novel can lighten your load as you transition.

If your team is experiencing a short or long-term gap and is need of coverage, reach out to us today to determine how Novel can lighten your load as you transition.

Special Project / Team Augmentation

  • Team member out of office? Transitioning to new role? Overwhelmed and need reinforcements?

Still wondering if we are destined?

Trusted by regional and national AEC and CRE firms, Novel helps you stand out in an already overly saturated market. Marketing strategies done well are a sustainable practice that conveys your value (and converts like the snack you are!). Not having the manpower to deliver your message shouldn’t hold you back from landing the deal.

When should I hire a marketing professional:

  • You’re spending too much time creating new content because your new client list has exploded!

  • You understand the assignment (and might even enjoy it), but are looking for innovative ways to stay top of mind!

  • You worry if your marketing and content plan will rival that of your competitors.

  • You feel burdened by limited resources and want to work from a place of rest (where creativity lives!). Hey, we understand that!

Working with Novel has expanded our reach – we’re able to respond to more client requests, be more strategic in our proposal strategy + approach, and secure important new work which is critical to our growth. We wouldn’t have achieved our success over the past year without Novel, and specifically without Christine. She is responsive, creative and pushes our entire team to be more thoughtful in responding to client RFPs. I would recommend her services without reservation to any A/E/C company looking to step up its game.

She [Christine] is awesome and great to work with. She put an amazing proposal together for us. As usual in true “operation” style we had last minute change changes and she was always available.

They played a key role in training our newly hired proposal writer and have assisted our project managers throughout the proposal process. They were a game‐changer when it came to our solicitation responses, as we continue to receive positive feedback from our clients. Our doors are opened for them to work with us again and again.

One Caveat…

Before we begin our rockstar partnership, you should know we work best with the below teams. We will be a good fit if:

AEC or CRE Firm

Yes, we play favorites. Our beloved AEC and CRE industry clients are our specialty and we’ve refined our services to cater to their approach. Public and private clients, we’ve got your back!

You like to plan

Critical to any project deadline, upfront proper pre-planning is a non-negotiable. If you team prides iteself on staying on top of communication and edits and is invested in a tride and true, research-driven approach to success – then we’re a match made in heaven!

You like to plan

If your team prides itself on staying on top of communication and edits and is invested in a tried and true, research-driven approach to success – then we’re a match made in heaven!

You are ready for an industry veteran

With a clear purpose and portfolio of successful client metrics, our agency works seamlessly with clients who are financially ready to invest in a custom marketing partnership. We don’t promise a fast, low-cost experience and our rates reflect such. We might not be your first call, but we are the #1 choice when it comes to superior client service.

When should I hire a marketing professional: